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The road to success in business is a challenging one. The stress of competition, the pressure to perform, and deadlines can take their toll on the mental health of business owners. Entrepreneurs are constantly battling against themselves – thinking they could be doing more, working harder, and succeeding faster. It’s no wonder that a 2015 UC Berkeley study found 72% of entrepreneurs have mental health concerns.

Although mental health awareness has recently increased, our prevailing social narrative about entrepreneurship doesn’t make matters any easier. Business moguls will invariably tell you the same thing if you ask them how to make it as an entrepreneur: to be successful, you have to be willing to pay the price. Press them further, and they’ll tell you success sometimes demands overlooking your relationships, your health, and even your emotional well-being. The idea is that hard work will lead to freedom and ultimately help you build a new life.

In a past interview, Tesla CEO Elon Musk dropped this gem for aspiring entrepreneurs, “Just work like hell. You just gotta put in 80-100 hours per week, week after week.” Because of that, many business owners have come to see it as a badge of honor to work day and night. Sadly, the average entrepreneur has no idea how much pressure they are under until it becomes too much for them.

Entrepreneurship Burnout and Mental Health

If we followed Mr. Musk’s suggestion, working an 80-hour week would mean working 13 hours a day six days a week. A 100-week hour means 16 hours of work per day for six days. Working this hard is stressful. It also leaves little room for everyday things like socialization, exercise, or sleep. The culmination of these challenges can result in burnout, the first of many mental health concerns entrepreneurs face. A recent Hubspot survey of over 300 entrepreneurs found that 63% of business owners experienced burnout at some point in their journey. The World Health Organization defines burnout as “a syndrome conceptualized as resulting from chronic workplace stress that has not been successfully managed”. It is characterized by:

• Feelings of energy depletion or exhaustion
• Increased mental distance from your job or feelings of negativism or cynicism related to it
• Reduced professional efficiency

Burnout occurs when people feel overextended or overwhelmed by their responsibilities or lack of control over these obligations. This can lead to long-term effects such as:

• Anxiety
• Depression
• Poor concentration
• Sleep disturbance
• Low self-esteem
• A sense of ineffectiveness or failure
• Reduced productivity
• Absenteeism
• Suicide in extreme cases

This means that entrepreneurs who don’t know how to deal with work pressure can be more prone to multiple mental health issues, which will make them less likely to handle problems effectively in other areas of life.

Why Mental Health Is Important for Entrepreneurs

Mental health refers not only to an individual’s emotional well-being but also to their cognitive functioning, physical well-being, and social life. Achieving this balance is crucial for several reasons:

Mental health affects productivity

It is tough to focus on work and give your best effort when you’re not feeling your best mentally. This makes it harder to handle the demands of your business, resulting in decreased productivity. On the flip side, prioritizing your mental health empowers you to handle the demands of your business more effectively and become more productive overall.

Mental health affects decision-making

Mental health can also impact your ability to make sound decisions. When you’re struggling with your mental health, you may be more prone to impulsive or rash decision-making, which can negatively affect your business. Taking care of your mental health allows you to be in the best possible state of mind to make informed and strategic decisions that benefit your business in the long run.

Mental health affects relationships

Entrepreneurs rely on a network of colleagues, employees, and clients to succeed in their business. Poor mental health can negatively impact relationships and make it difficult for you to communicate effectively and collaborate with others. Staying on top of your mental health allows you to maintain positive and productive relationships and create a supportive work environment.

Mental health affects overall quality of life

Lastly, mental health is an essential factor in overall quality of life. As we discussed earlier, poor mental health can lead to feelings of sadness, loneliness, and a lack of fulfillment. These feelings may manifest in unhealthy habits such as overeating, substance abuse, or workaholism. Consequently, maintaining your mental health helps you improve your overall well-being and enjoyment of life.

6 Strategies to Promote Mental Health for Business Owners

For many business owners, poor mental health comes from an inability to strike a work-life balance. It’s easy to get caught up in the demands of running a business and neglect your well-being in the present as you work toward a “great” future. However, that will only be possible if you maintain good health. Without you, the business won’t survive, leave alone scale to the epic proportions you dream of.

While working hard in the early stages of your business is unavoidable, you don’t have to work yourself to death to succeed. Multiple studies prove that can actually be more counterproductive. With that in mind, here are 6 strategies you can use to help promote your mental health:

1. Learn How to Set Boundaries

If you’re like most people, you chose entrepreneurship because of the promise of flexibility and freedom in the future. That has been named as one of the top reasons for the mass exodus out of the workforce since the pandemic.

However, entrepreneurship can be challenging to hack, especially in the early days. Between adapting to tech trends and keeping up with the competition, you can feel overwhelmed and unable to live up to what you had in mind. While the occasional all-nighter and 16-hour day may be okay as you scale, beware not to make that your lifestyle.

To avoid that, ensure you set boundaries between your work and personal life. This can involve setting specific times for checking work emails, delegating tasks to others, and taking time off when needed.

You might feel guilty when something doesn’t get done but don’t push yourself too hard, or there’s a risk that your body and mind will break down. Instead, be realistic with what you have time for within a particular time frame and what you don’t. This way, you’ll have the energy to focus on crucial tasks, become more efficient, and increase your productivity.

2.Take Time to Practice Self-Care

Taking care of yourself is not a luxury; it is a necessity. Self-care in this context refers to any activity that helps an individual take care of their physical, mental, and emotional well-being. This can include exercising, getting enough sleep, eating a healthy diet, and taking breaks to relax and recharge.

These activities are scientifically proven to boost mental wellness. For example, regular exercise releases endorphins that improve mood, reduce stress, and improve self-esteem. Eating a healthy diet can also help alleviate the symptoms of mental health issues like depression and anxiety, in addition to helping manage your weight.

Mental health problems can lead to poor sleep patterns. Poor sleep patterns can exacerbate your mental health struggles. Making sure you get enough sleep each night can help you relax and recharge, improving your mental and overall health. (Adults should aim for 7-9 hours of sleep per night.)

3. Learn to Seek Support

41% of small business owners feel lonely in their entrepreneurial journey. But entrepreneurship need not be a lonely journey. Admittedly, you might be the only one that really sees what your business can become if you don’t give up on it. You’re also the only one that loves it as it should be loved, especially if it’s more than just a means to an end.

That said, seeking support from loved ones and professionals such as coaches can help boost productivity and reduce the mental burden on yourself. Joining a network and connecting with other small business owners can also empower and energize you. These groups often have more experienced business owners who can mentor and help you navigate the everyday problems many businesses face.

Also, learn to build systems, delegate, and outsource where necessary. Let these individuals handle non-core functions to allow you to focus on what really matters in the business. This way, you’ll have more free time for yourself and your loved ones and ultimately boost your mental health.

4. Stay Organized

Business success is not just the result of having an innate talent for making decisions and being lucky. Good time management and organization skills are crucial to sustainable success. It also plays an important role in how business owners can maintain their mental health. Granted, it may not always be possible to stick to your schedule. However, staying organized can help you stay on top of tasks and reduce stress.

Most successful people have a daily routine that helps them stay organized. This can include waking up at the same time every day, clocking off at a specific hour, scheduling specific events periodically, etc. When you are organized, you can prioritize your tasks and focus on what needs to be done, which can help you feel more in control of your workload and less overwhelmed. Additionally, staying organized can help you save time by reducing the need to search for lost items or redo tasks that need to be completed more efficiently.

Here are a few ways business owners can stay organized to promote mental health:

• Create to-do lists: To-do lists can help you stay on top of your tasks and prioritize what needs to be done.
• Use productivity tools: Calendars, project management software, and note-taking apps can help you stay organized and manage your time effectively.
• Please stick to your priorities: Unless it’s an emergency, ensure you stick to the specific tasks on your to-do list. This will help you avoid feeling overwhelmed and promote your attempts to build a system.

5. Take Periodic Breaks

Working all the time makes your brain foggy. Taking breaks allows you to relax and feel rejuvenated, reducing stress, and improving your overall well-being. Try booking a vacation in advance and disconnecting from work entirely during that period.

Make time for hobbies and interests outside of work. Doing activities that bring you joy and fulfillment can help you recharge and improve your overall well-being. They can also serve as networking events where you grow your support system, which is good for the business.

Disconnecting from work-related devices during non-work hours can also help. Consider turning off push notifications or setting your phone to “Do Not Disturb” mode. You get more mental clarity when you’re not working all the time. That helps you see opportunities clearly and decisively act on them. This also boosts your creativity,allowing you to come up with better ideas and execute them faster.

6. Invest in Financial Literacy

Money can be a major source of stress and anxiety for many people. It’s one of the leading causes of mental health struggles in the US today.

When you are struggling financially, you may feel overwhelmed, anxious, and depressed. These negative emotions can impact your overall mental health and well-being. Investing in financial literacy can promote your mental health by helping you better manage your finances and reduce financial stress.

When you have a good understanding of financial concepts and strategies, you are better equipped to make informed financial decisions and plan for the future. This can help you feel more in control of your business’s present and future and reduce financial-related anxiety and stress.

What to Do When Struggling With Mental Health

If you’re already struggling with your mental health, it’s important to remember that you’re not alone and that it’s okay to seek help. Here are a few things you can do to manage the issue:

1. Reach out for support: Talk to a trusted friend or family member about how you feel. Having someone listen and offer support can help you figure out the next steps in your journey.
2. Find support from a peer group or mentor: Sometimes, connecting with others experiencing similar challenges can be helpful. Consider joining a support group or finding a mentor to offer guidance and support.
3. Take time off: If you’re feeling overwhelmed, consider taking a step back and taking a break. This will give you time to rest and recharge and help you return to your business with a fresh perspective.
4. Seek help from a mental health professional: A therapist or counselor can provide the support and guidance you need to manage your mental health. Don’t be afraid to reach out for help. Remember, seeking help is a sign of strength, not weakness. Many resources are available to help entrepreneurs manage their mental health and find support.
5. Seek help from your primary care doctor: In some cases, mental health issues may require medical intervention. If you’re experiencing severe symptoms, such as thoughts of self-harm or suicide, please seek help from a medical professional as soon as possible. Your primary care doctor can refer you to a mental health professional and help you get the care you need.

Final Thoughts

Starting and running a business is a challenging but rewarding journey. By prioritizing your mental health as business owners, you can better handle the challenges that come your way and build a more sustainable and successful business. Don’t be afraid to seek help if you’re struggling, and remember to take care of yourself along the way. Your mental health is just as important as your business, and taking care of yourself can better serve your customers and your community.

Larry Vivola is a successful business coach who coaches entrepreneurs anywhere in the world via Zoom. If he’s not coaching he’s making meatballs and entertaining friends and family!

Free Advice Sucks! Invest in a one-time strategy session and pick Larry’s brain to help solve a pressing problem, discuss an idea, or brainstorm how to give your business performance a Turbo Boost!!! In the end your investment will yield you more money, time, and happiness! 

Being an entrepreneur can be a lonely, stressful, and demanding job. This is especially true for small business owners trying to build themselves up. For many, the hustle is never-ending. Working 7 days a week with little to no rest, can seem like the only way to success. However, the hustle comes with a price. And for entrepreneurs without work-life balance, that price could be steep.

We all know how it goes. You begin with a slow start, and then you’re working nonstop to meet deadlines. After a while, it feels like you’re putting so much of yourself into the business that there’s nothing left for anything else in your life – family, friends, or personal health.

If this sounds familiar, this article is for you! We will discuss ways to create a healthy work-life balance. that leaves you feeling fulfilled while still hitting major goals. Read on to discover how to create boundaries between work and life, build healthier habits, and achieve balance to ensure you reach your goals while taking care of your mind, body, and soul.

What’s Work-life Balance for Entrepreneurs?

Many people use the term “work-life balance” to describe a happy and fulfilling work experience. For entrepreneurs, that typically refers primarily to finding enough time in one day for both your professional and personal life.

There are many different types of entrepreneurs, and they each have their own idea of what work-life balance means to them. Some will consider it a necessity, while others may see it as an added luxury or even unnecessary. No matter the case, there is one thing that all entrepreneurs must do if they want to succeed: be realistic about time management and understanding their needs.

The key reasons work-life balance can be so hard on entrepreneurs include stress, ambition, dedication, perfectionism, among others. The lack of financial stability, support from family members, and an overwhelming amount of tasks can also make it hard to strike a balance between professional and personal life.

Importance of Work-Life Balance for Entrepreneurs

Work-life balance is an important issue that can affect not only a business’s bottom line but also physical, mental, and social aspects. Workplace stress is related to hypertension, high cholesterol levels, heart disease, and diabetes, as well as lower cognitive performance. Stress also affects sleep patterns, which can lead to depression or other mental health issues such as anxiety disorders.

Research conducted by Stanford University shows that “Productivity per hour declines sharply when a person works more than 50 hours a week. After 55 hours, productivity drops so much that putting in any more hours would be pointless. And, those who work up to 70 hours a week are only getting the same amount of work done as those who put in the 55 hours.” A WHO report supports that study stating that “exposure to long working hours (≥55 hours/week) causes largely attributable burdens of ischemic heart disease and stroke.”

How Entrepreneurs Can Achieve Work-Life Balance

There are several things you can do to strike a better balance between your professional and personal obligations:

1. Forget About Perfection

The idea of an equal 50/50 balance between your personal and business life every day is ideal. In reality, this kind of work-life balance might be impossible for entrepreneurs to achieve. The truth is that the average person’s life is not the same every day. There are some days when you’re focused on work. On other days when you need to take care of personal needs. And then there are those in-between times when it feels like there isn’t enough time for either.

Instead of obsessing about striking a perfect balance, aim for a sense of equilibrium. You can do this by focusing on what’s most important in each area at any given time. For example, say you feel like your personal life is being neglected. Focus on how best to address those needs within a given timeframe. Take care of your needs by spending time with family or friends when needed. After that, you can better prioritize business tasks at other times. That way, you won’t feel guilty about neglecting your friends or sacrificing your work hours.

2. Be Clear on Your Values

To find work-life balance means being clear on your values. For most entrepreneurs, it is all too easy to neglect your personal goals and priorities. Making a lot of money could be every entrepreneur’s dream. But that isn’t all that will make you happier or more fulfilled. One could try to fill the void in their life with more success and wealth. However most people find their discontentment deepening by the day if they take this approach. This often stems from losing sight of your values and neglecting your goals in favor of more monetary success.

The key is to know what you value most so that you can define your priorities, and then find ways to make those things happen at work too. As in other areas of life, your business success hinges on you as a person. What really defines you? What do you want for yourself? How are you spending your time? Once you identify that, you’ll need a strategy that is both sustainable and fulfilling in the long term.

3. Lean on Your Support System

It’s easy to become protective of something you’ve built from the ground up, including a business. Many small business owners feel their businesses are their babies. This makes them feel the need to do everything themselves because they don’t want anyone messing up. They don’t trust anyone else with responsibilities in their wheelhouse, and some may even doubt anyone else’s capability to handle them.

This mindset may seem like it would be advantageous because it’s all about making sure everything gets done at 100%, but realistically, this will only lead to burnout and misery. No one person can be everywhere at any given time, and that means you might have to stretch yourself too thin sometimes. This leads to stress, anxiety, and an inability to focus on what matters most to your business.

Learn when to delegate tasks. Not every task needs your attention, so learn what’s important enough to handle personally and what someone else on your team can do. Let others do the tasks you don’t need to be hands-on so you have enough time to deal with mission-critical tasks. Identify your team’s strengths, and let them help you achieve things that they may be better at than you are.

Some small business owners choose to empower family and friends who want to help. Your spouse, kids, and even close friends can help you free up time for non-urgent activities and leave room for you to work on more urgent and essential tasks. You can also outsource tasks like accounting to an agency if you can’t afford to hire a full-time employee, and no one in your circle has the expertise.

4. Establish a Routine and Stick to It

There’s no one-size-fits-all schedule that works for all entrepreneurs. Everyone knows what works best for them. You know when you’re at your most productive, the time of day you perform the best, and generally how many hours a day you can devote to a task without becoming drained. Some people are night owls, others are early birds, and others fall somewhere between.

Whatever the case, setting aside specific times during your day to take care of business will leave you more energized and less stressed. Start by establishing a start and stop time routine where you take care of important tasks first before distractions set in and then create time for other non-urgent work. Remember, you only have limited time each day for various activities, so the goal should be getting more done in less time.

As experts point out, working more hours doesn’t necessarily mean you’re more productive than people who work fewer hours. Even though it might be challenging to reduce the long work week immediately, sticking to your schedule can help you work more effectively and make you more productive.

5. Schedule Time for Yourself

It’s easy to set time for everything and everyone else and forget yourself. However, you must remember that your business won’t exist without you.

Start by taking care of yourself: make sure you are getting enough sleep and exercising regularly so that you’re able to focus on the task at hand. Find your own balance between what’s best for you as an individual and what needs to get done for the business every day. It will take time, patience, perseverance, and maybe even help from others, but it’s doable.

For example, you might have to block some time each week for date nights with your partner or lunch with your friend. While that may take out the fun and spontaneity from your relationships for a while, doing that consistently might create a whole world of difference for you and your loved ones.  

Family aside, create room to advance yourself in other areas too. Learn a new hobby. Take a new class. Listen to a podcast on entrepreneurship. Read a book. Whatever you decide, ensure you don’t save everyone else and forget to add value to yourself.

6. Go Easy on Yourself

The media and culture have glorified “having it all” with “no excuses” as some sort of status symbol to be envied by others. We see this message every day in our social media feeds, on television shows, and through conversations with friends or family. Trying to keep up with all that can be extremely exhausting.

As entrepreneurs, we need to stop perpetuating these false expectations or our own guilt about not living up to the “standards” set by people in different circumstances than ours. Just remember that every person on this planet has different values, priorities, and needs in their lives, and their businesses could be at different levels from yours.

Give yourself permission not to be perfect in all aspects of your business. It’s impossible anyway! Also, give yourself grace for real and perceived failures. Entrepreneurship is a tough gig, and you’ll likely make many mistakes before you achieve all your goals. The key is to learn from them and adjust your path accordingly.

7. Use Technology Wisely

The line between work and personal life has been blurred in recent years with the advent of technology. With email, social media, and mobile devices, it’s so easy to be constantly connected.

The downside of this is that we are also tempted to check emails or answer a phone call during dinner time, which can lead to a feeling of not getting away from work at all. It’s challenging to pay attention to other things if you’re constantly bombarded with messages, notifications, and other digital distractions.

An excellent way to maintain a balance is by setting clear boundaries with technology. Make sure you switch off your phone, tablet, or computer before leaving work for the day, don’t check emails at night or over the weekend, and use apps like “Do Not Disturb” on your phone to prevent notifications from popping up while you’re busy.

Conclusion

A healthy business owner equals a flourishing business. Despite everything going on in your professional life, you also need to take care of other aspects of your life. Some points to remember include allocating your time to maximize productivity while reducing stress, sticking to your schedule, and using technology wisely. Remember to go easy on yourself, and ask for help if you need it too. Finally, remember the goal is not having a perfect life but having a fuller, more fulfilling one!

We have created a free resource to help you optimize your business operations and become a more productive business owner. Download it today for more guidance on how to make your small business more efficient and profitable.

Larry Vivola is a successful business coach who coaches entrepreneurs anywhere in the world via Zoom. If he’s not coaching he’s making meatballs and entertaining friends and family!

Free Advice Sucks! Invest in a one-time strategy session and pick Larry’s brain to help solve a pressing problem, discuss an idea, or brainstorm how to give your business performance a Turbo Boost!!! In the end your investment will yield you more money, time, and happiness! 

In a market that’s continuously changing, small business owners have to make tough decisions to stay afloat, which includes the decision to raise business prices. The prospect of losing clients and disappointing them with a price hike is terrifying. Your first instinct may be to avoid it at all costs. After all, the last thing you want is to lose clients.

There are two schools of thought on raising prices: 1) You’re doing your job as a business owner if you keep raising prices because it’s part of the natural economic cycle, or 2) You’re greedy, price-gouging, and hurting people by charging more than they can afford to pay.

The truth is somewhere in between these two arguments. When you take a closer look at the market, it’s easy to see that raising prices is an essential part of running a successful business. As a small business owner, you need to understand that pricing strategies can only last for so long before you need to raise your prices or else lose revenue opportunities.

Why Do Businesses Need to Raise Their Prices?

In recent years, the cost of goods has been steadily increasing while wages have stagnated. This means consumers have less money in their pockets to spend on products or services. However, raising prices doesn’t just mean taking advantage of your clients. There are several reasons why this is important.

1. The cost of doing business has gone up – it may be more expensive now to get supplies or labor. For example, gas and electricity costs have been steadily rising over the past few years, so you may be paying higher rates for those items as well. 
2. A changing market – the demand and supply of goods and services in your industry is another reason you may need to raise business prices. More demand means prices automatically go up, especially if the competition offers similar rates.
3. Inflation – this is the biggest culprit of volatility in most markets, forcing businesses to increase prices even if they’ve been selling at the same prices for years.
4. Change in taxes or other regulatory fees that apply specifically to an industry. 

These are just some reasons why you might need to raise your prices. However, raising your prices might not be the cure-all for your business needs. In fact, it should be the last resort and part of a bigger business strategy that helps you cut costs and increase profitability.

If a price change is the only option, keep three things in mind:

1. Raising your rates is actually good for your customers. The truth is that you can’t afford to continue offering great services and products if you can’t afford to keep your business open.
2. Other business owners in your industry are likely charging what you need to charge because they have the same or similar overhead and budget.
3. Customers need what you have to offer, and going out of business would deny them the opportunity to enjoy the product or service.

Understanding this will help you go to the next step in the process: approaching the price increase.

How to Implement the Price Increase

1. Calculate Your Cost of Goods Sold

Before you can determine how much you can charge for your services, you first need to do your math and identify the gaps. The cost of goods sold includes everything from the cost of your materials to the cost of your overhead. The company’s profit and loss statement can help you identify where the money goes.

A profit and loss statement, or P&L, is a summary of the revenue generated by your business and the expenses incurred to produce those revenues. It shows sales, costs of goods sold, gross profits, operating expenses, net income, or losses for a specific period. It also includes any other deductions like taxes and interest payments. If your expenses are greater than your revenue for an extended period, this could indicate that your business isn’t profitable enough, and it’s time to make some changes.

Note: You must understand what it’s costing you to understand what you’re charging.

2. Analyze the Numbers

Once you know your cost of goods sold per year, break it down to daily and hourly costs, and compare that with your products or services to figure out your price per hour. The goal here is to identify what you are actually making per product or service per unit of time. This process can help you identify areas you need to scale up or scale back to achieve your target profit.

Beyond the tax burden, health insurance needs, overhead costs, etc., consider upcoming expenses like computer replacement, time spent on marketing and promotion, and similar factors. This will provide a better picture to help you set a new price. It might even surprise you to learn that you don’t really need to significantly raise the price to turn a profit using the same model.

However, there’s still one more thing you need to do before setting the new price.

3. Reevaluate Your Target Market

Who is your target market? Are you already serving it? Do you need a new target market? These are some of the key questions you need to ask yourself before setting new prices.

If the people you serve can’t afford the actual price (what it costs you to create and distribute the product), they are not your actual target market. You need to find new ways to serve them or introduce a new product specifically for them.

If you’re confident about who you intend to serve, assess the actual damage your new prices will cause. How many of your customers will the new prices actually impact?

If you have been in the business for a while, your repeat customers should be a big consideration. Are you willing to lose them should prices be higher than they are willing to pay? Can you afford to lose them as you look for a new target market that can afford what you have to offer?

Ultimately, the question is simple: Are you willing to lose the wrong people to create the time and energy to find the right ones?

How to Raise Business Prices Without Losing Clients

In an ideal world, your clients desperately need your services, and they wouldn’t want to lose them. They would accommodate your price changes with no fuss, and you wouldn’t even have to worry about telling them.

However, life is not perfect, and clients also have expenses to consider. There’s no magic number that will please all customers who need your products or services no matter how hard you try. For that reason, be prepared to LOSE some clients based on your new prices.

That said, retaining your existing customer base is cheaper than trying to attract new ones. There are several strategies you can use to minimize the damage.

1. Communicate Price Changes

Preparing your marketplace for the new pricing structure should be the first thing on your to-do list. How you announce a price increase in your business can make or break the entire process. Be proactive and let the customers know why prices are changing and, if possible, how you got to the new prices. If you don’t control the narrative, your competition will control the messaging, which will cost you.

Don’t wait until after taxes or other special promotions occur before informing customers through direct mail or email campaigns. (Note: if price increases affect orders already placed by customers, it should be done promptly; those changes should not retroactively affect existing customer agreements.) Don’t leave anything up in the air or offer specific pricing information beyond general estimates without letting subscribers choose between multiple options (“yes”, “no”, etc.).

No matter how hard that may be, customers want to have the correct information to make educated decisions. Just as you can’t run your business effectively without a budget, neither can they decide without good details. Most consumers are on buyer forums where users share information about different products and services, prices, and performance.

Ultimately, the right customer who understands the value of your process and the end product will not budge. That will win you more customers than you lose. To avoid the worst hits, start looking for new customers who will value your price point, experiences, and process best in the meantime.

2. Repackage Your Offers

Additional value often sweetens the pill. Ensure you level up the anticipated value or general client experience from start to finish. Consider ways to increase the customer’s perceived value in what you’re selling to make them feel they’re getting a whole new product or service. When you raise business prices, you can help your client feel they are getting more value for their money.

Pro tip: Create a one-time service you can repeatedly provide without additional time strain on yourself. Think e-books, videos, training resources, etc. Alternatively, repackage what you’ve already created into something new you can charge more for.

3. Consider the Timing

This might be the trickiest part when you raise prices in your business. On the one hand, you probably want to increase your profitability immediately, and raising the prices will fast-track that. On the other hand, you want to prepare your customers, especially the regulars.

Keep the old prices indefinitely for this group if you really love them and are willing to lose a bit of money when you’re providing services or products to them. If necessary, you can also grandfather them and keep them in the old pricing structure. However, this is only recommended for high-integrity clients who won’t try to hoodwink you by acquiring services or products at that rate for their friends.

For other clients, the holidays are a good time to raise business prices. Most retailers actually do that because people are often too busy doing holiday shopping to look at the pricing too closely. If the parties involved signed contracts, including the new prices at the beginning of the new contract. You can also introduce new prices at stipulated times, like the beginning of each year, quarter, etc., for some businesses.

4. Create Limited Time Offers

This is an effective way of preparing customers for a coming price change without losing them. Let the customers know you will be selling your service or product at a given price by a certain date, but before then, they can still get it at the old price. This creates a sense of urgency that encourages prospective customers who may have been on the fence to try the service or products. It also encourages regulars to renew their subscription or buy additional products before the scheduled date.

5. Empower Your Sales Teams

In most businesses, sales professionals are responsible for communicating price changes to consumers. As a small business owner, you should ensure this team can handle this responsibility and tackle all ensuing matters satisfactorily. Work with the marketing department to help craft appropriate pitches and responses, particularly from your biggest clients.

Negative feedback is a major factor to consider. Customers will invariably complain about the new prices and may even make unfair comparisons. Ensure your team can competently handle this while holding its own throughout the process.

6. Track Price Changes

The main goal of setting a new price is increasing your company’s profitability to avoid sinking. However, it’s a delicate dance you must execute with utmost caution since you don’t know how the market will receive it.

Track customer feedback to capture what the market feels about your new prices. That, combined with the total sales revenue and the volume generated within a given period, should tell you how well your new prices are doing and give you insights on what to improve. Also, if you can, perform periodic price testing to remain informed on sustainable and optimized prices in your industry.

Final Thoughts on Price Increases

Setting new prices is inevitable at some point in your business, but that requires wisdom to execute. However, that it’s challenging and nuanced shouldn’t be a reason to put it off if you want to survive the entrepreneurship rollercoaster.

There’s more to business profitability than a price increase. This resource has more tips to help you run and manage a successful small business. Download it today for free!

Larry Vivola is a successful business coach who coaches entrepreneurs anywhere in the world via Zoom. If he’s not coaching he’s making meatballs and entertaining friends and family!

Free Advice Sucks! Invest in a one-time strategy session and pick Larry’s brain to help solve a pressing problem, discuss an idea, or brainstorm how to give your business performance a Turbo Boost!!! In the end your investment will yield you more money, time, and happiness! 

The importance of leadership development in business cannot be overstated. Some would argue it is even more important than any other investment a company might make. As the adage goes, “A fish rots from the head down.” This saying often illustrates how bad decisions at the top of an organization can cause problems throughout the company.

Strong leaders set the organization’s vision and direction, inspire and motivate employees, and promote innovation. They also play a crucial role in decision-making, problem-solving, and conflict resolution in the workplace.

In other words, leaders are the backbone of every organization; without them, companies would not be able to function properly. From big corporations like Google to small businesses such as restaurants, organizations must invest in developing their current leaders and identifying new talent within the company.

Let’s explore leadership development, why it is essential, and how to develop effective leaders in your business.

What Is Leadership Development in Business?

Leadership development has been defined as the process of identifying and grooming future leaders in an organization. It can also refer to the development of leadership skills within current company employees, often focusing on how they can contribute more effectively to their team and/or larger organization. 

The Center for Creative Leadership handbook of leadership development defines leadership development as the process of “expanding the collective capacity of organizational members to engage effectively in leadership roles and processes.”

The emphasis here is on improving team building and organizational development, not just making one person a better leader. The guide mentioned above explains that leadership processes aim to enable groups of people to work together in meaningful ways in roles that come with or without formal authority.

Leadership development can take various forms, including formalized training programs and informal mentoring sessions.

Tip: Applying effective leadership development tactics for your business can increase your productivity. See this guide for leadership development programs and strategies you can use.

Why Is Leadership Development in Business Important?

Earlier in this article, we stated some examples of what strong leadership offers a company. As a business owner and team leader, your team looks up to you for guidance on how to best execute the company’s vision.

However, you are not omnipresent. No matter how hard-working you are, you simply can’t be everywhere. That means you’ll sometimes have to delegate duties and will definitely need a competent person to handle sensitive and vital tasks. The same is true for managers and supervisors in the company. A company that invests in leadership development has no issues on this front.

The benefits of good leadership development in business are innumerable: increased profits, increased employee satisfaction and retention rates, more efficient processes within departments, improved morale across all levels, and more engaged staff members. 

Other benefits include developing succession plans to ensure continuity if a key leader leaves or retires and increasing success in navigating change.

It Increases a Company’s Profits

Leaders, good and bad, affect a company’s financial bottom line, according to this Forbes article. After studying 50,000 leaders, the researchers found compelling evidence to prove that “Poor leaders lost money, good leaders made a profit, and extraordinary leaders more than doubled the company’s profits in comparison to the other 90%!” So yes, leadership building is an essential element in financial management.

Leadership affects a company’s profitability depending on how successful it is in several key areas. These include alignment at the top, connection to the mission, culture, engagement, and customer retention.

Here are some statistics that make a strong case for investing in leadership development:

• Productivity increases by 50% when employees move from an average boss to a high-quality boss
• Better leaders can improve customer satisfaction by 4%, and that results in over a 2% increase in revenue growth
• Firms with high levels of employee engagement report 22% higher productivity
• Engaged employees are 38% more likely to have above-average productivity. 

It helps Improve Organizational Efficiency

For many companies, there’s an internal struggle between profitability and growth on the one hand and operational efficiency on the other. You may have heard it said that the engine that makes it all work in a successful company is its employees.

The truth is that you need people who know how to get things done and who are happy doing them. People are likely to be disengaged from their work if they aren’t placed where their skill sets best fit. This means your company won’t run optimally.

In times of crisis, continuous leadership development can help you make changes before your company collapses. It also helps improve the skills of current leaders, making them more effective and efficient.

Periodic reviews of employees’ output, their ability to get along with others, and additional skills outside their resumes can help you maximize an employee’s talent. Conversely, you will miss out on the amazing things your employees can do if you don’t perform leadership development!

Facilitates the Development of Succession Plans

Let’s face it, employee turnover is inevitable. People choose to leave a company for different reasons, and sometimes there’s nothing you can do or say to change their minds. So where will that leave you when that happens?

It may seem like common sense, but many companies don’t realize the importance of leadership development until they find themselves struggling with filling positions. Events such as retirements or terminations have serious implications if not adequately mitigated and can negatively impact your company’s success.

Organizations need to develop their leaders from within to have a continuous pipeline of qualified candidates ready when needed. This allows a company to cultivate potential leaders in their ranks and may even minimize the hiring costs required to fill higher-level positions when they become available.

Enables a Company to Attract and Retain Top Talent

Following the great resignation after the pandemic, companies are jostling with each other to win the talent war. From attractive employee benefits packages to flexible work schedules, organizations are doing all they can to make their companies more attractive to top talent.

Your company’s leadership can make all the difference for you. A recent study by the SHRM (Society for Human Resource Management) proves the old adage: employees leave bad managers, not companies. The research further found that:

• 84% of employees cite bad managers as a major source of stress
• 57% of employees believe their managers need more training to become better leaders

This study by the Pew Research Center supports that:

• 63% of employees who quit their job last year did so because they felt there were no opportunities for advancement
• 57% left because they felt disrespected at work

Millennials are not the only generation feeling the pressures of today’s economy. It is crucial for all generations to find a company they can grow with and feel valued in. Strong leadership is vital to employee attraction and retention because it can create a meaningful work culture.

It Increases Success in Navigating Change

Workplace dynamics are changing rapidly, and there is no indication that this will slow down. With these changes come new challenges for leaders to address, from an increasingly diverse workforce with different values and needs to a constantly evolving global economy.

Businesses must be flexible, agile, responsive, resourceful, collaborative, and adaptive to keep up with a fast-paced world constantly in flux. The key question becomes: how do you prepare your team to navigate these challenges?

In a world of constant change, leadership skills are crucial to both companies and employees. Without leadership development, individuals will struggle with their professional lives as they lack confidence in making decisions or navigating challenging situations.

A leadership development program will help equip your team with the skills they need to survive and enable them to develop their own leadership style as needed for their individual roles or teamwork.

Leadership Skills Your Business Team Needs

Your team’s leadership skills may depend on their size and the type of work they do but typically include clear and effective communication, emotional intelligence, ability to delegate, and problem-solving. Other essential leadership skills include leading by example and creating a cohesive culture.

• Clear and effective communication helps eliminate confusion and ensures every team member is aligned with your organizational goals. It also allows leaders to understand their employees and develop mutually beneficial relationships.
• Emotional intelligence is a powerful attribute of a great leader. Emotionally intelligent leaders can manage their emotions and those of others well, are self-aware, and can empathize with others. 
• The ability to delegate ensures leaders do not negatively impact their employees’ productivity by micromanaging and suffocating them. Leaders with this quality know how to identify, nurture, and empower their employees for better and bigger roles. 
• Problem-solving skills enable a leader to overcome potential challenges and design an effective response despite any time or budgetary constraints. 
• Excellent leaders lead by example and set the tone for other team members. They are instrumental in creating a cohesive culture and boosting employee morale.

How to Develop Leaders in Your Business

It is important to note that outstanding job skills do not necessarily indicate leadership ability.

Only 33% of great leaders are born with the innate ability to excel in leadership roles. The rest become great leaders through a process of acquiring complex skills through life experiences, self-development, and access to subsequent training.

As a business owner or CEO, you have the power to call out the leader in the two-thirds of employees who aren’t “natural leaders” in different ways. Common methods of developing leaders include:

• Coaching
• Training programs
• Mentorship opportunities
• Leadership development workshops

Here are several things you can do to develop better leaders in your business:

Recognize and Develop High-Potential Employees

Everyone on your team has different strengths, weaknesses, skills, desires, and aspirations that need attention before reaching their full potential. It’s crucial to consider each individual’s personal interests and goals, ambition, drive, motivation, and vision when designing a leadership development program.

Why does that matter? It matters because not everyone is ready to take the leadership mantle. While it’s true that the top performers in various departments may indeed become great leaders, that is not always the case. Recognizing other high-potential employees can help you make better choices and pass on the baton to a better-suited candidate when the time comes.

Start Leadership Development From the Start

Don’t wait until there’s a vacancy to fill to start developing leaders. If possible, leadership development should begin during the hiring and onboarding stage. The key is to look for candidates with qualities that make them good future leaders.

Some examples of these qualities are the ability to build relationships, problem-solving skills, intellectual curiosity, collaborative style, and ability to balance head and heart when making decisions or solving problems. 

Research shows that it can increase employees’ engagement with their work and reduce turnovers. Employees are likely to stick around if they feel their organization has growth opportunities.

Share Your Company’s Vision and Strategic Direction

Sell your vision regularly, and ask your team to provide honest feedback if you want them to trust you. This will help them understand what they are working toward and give them context for the decisions they need to make on a day-to-day basis.

Remember, people will often put their best foot forward if they feel they are part of the process and their opinion matters. Your goal should be to help everyone you work with understand what you are trying to accomplish and inspire them to do their best work.

As soon as you hire someone new, share this information with them. Additionally, provide regular feedback on performance to help employees feel like they’re part of a collaborative effort that supports personal growth. 

Provide Opportunities for Leadership Development

Do not reserve leadership development opportunities only for the top brass.

The most crucial aspect of any leadership development program is the individualized approach. Every person is unique and needs different kinds of guidance to become a better leader.

Some suggestions include formal programs like coaching, mentoring, and on-the-job training, and informal programs like social events, retreats, or lunch with key people. All employees should have an opportunity to grow their skills through these different types of opportunities to become more confident and productive in their roles.

Wrap Up

Leadership development is crucial if you’re looking to take your business to the next level. As we’ve already established, the ability to effectively lead a team can make or break a company. Providing resources and support to leaders in your organization can make them more effective now and in the future.

Check out our guide here if you want to learn more about how you can grow your business through leadership, sales, and marketing.

Larry Vivola is a successful business coach who coaches entrepreneurs anywhere in the world via Zoom. If he’s not coaching he’s making meatballs and entertaining friends and family!

Free Advice Sucks! Invest in a one-time strategy session and pick Larry’s brain to help solve a pressing problem, discuss an idea, or brainstorm how to give your business performance a Turbo Boost!!! In the end your investment will yield you more money, time, and happiness! 

Research shows that 90% of startups fail within the first year, and only one-third of the remaining businesses survive to the tenth year. One of the common pitfalls? A blind side on their finances. Financial management for business has a reputation of being this complex process small businesses may find daunting to understand, but it is crucial to thriving.

Lack of cash is a common problem that plagues failing businesses. As it is, the business world is already unforgiving. It’s hard to keep your head above water in the first place, and without a sound financial management strategy, you’ll be left gasping for air. It doesn’t matter how skilled you are or how passionate your employees are about their work. If you don’t have enough cash to pay for it all, things will quickly go downhill.

We are here to help you navigate the minefield that is managing your finances as a small business owner. Here we cover everything a small business should take care of to succeed in this competitive space.

What is Financial Management?

The critical question for any business is: “How can I take care of my customers and employees, invest in new opportunities, pay my debts, and make sure that I have enough cash on hand?” Financial management is simply the process of deciding how to allocate funds to maximize a company’s value. 

The main objective is to ensure that a company stays in business for as long as possible. In other words, it’s all about cash flow management (deciding how to spend and invest money) and balance sheet health. This includes making payroll, paying bills and business expenses, assessing financing options, and minimizing operational costs.

There is no one-size-fits-all financial management strategy. Each business is unique, so financial management strategies can vary depending on the size and type of business.

Why Is Financial Management Important for a Small Business?

Adequate financial management is vital for the overall health of your business. For starters, a company without the knowledge of how much money they have will never know when it runs out of cash. This leads to poor decision-making and an increased risk of bankruptcy. A financial management strategy can help you avoid that:

1. It helps you stay organized. Financial knowledge can help you understand the resources you need to run your company effectively and efficiently.

2. It helps you maintain and grow wealth by ensuring that you’re not spending more than what you earn each year.

3. It helps you stay on top of cash flow and track your expenditures for budgeting purposes. Knowing where all your money goes will help you find out what areas need improvement or changes to save money and increase profits.

4. It helps you make accurate predictions about future cash flow. This allows you to plan ahead and prepare for unforeseen events.

5. Provides accurate financial reporting for investors and financiers.

Common Financial Management Challenges Faced by Small Businesses

Small businesses are, by definition, small. This means that the owners of these companies are often limited in terms of time and resources. Consequently, staying on top of financial management for a company can be challenging when you’re also running the show.

Here are some common challenges you might face as the owner or manager of a small business, along with some advice on overcoming these issues.

Accounting and Reporting

Accounting is a major challenge small businesses experience as they struggle with juggling bookkeeping tasks while also trying to find ways to grow their business. This work requires attention to detail and a good understanding of how money flows for proper recording and management. You may have trouble keeping track of all the daily transactions in your company because they are often too numerous or disorganized.

Most accounting software will offer all-inclusive packages for individuals who need assistance with financial accounting. Tools like QuickBooks, Xero, and FreeAgent will help you with bookkeeping and financial statements to keep everything in order for financial reporting. Consider hiring an accountant as the business grows to ensure you stay ahead of your accounting needs.

Lack of an Adequate Budget

Entrepreneurs face an uphill battle in a tough economy and must take on the many challenges of being self-employed. There are many aspects of the business you need to account for when creating a budget: payroll costs, health benefits expenses, taxes, bank fees, and more.

A budget is a plan for the future. In an ideal world, you know your income and how much you’ll spend on bills and other necessities. But in reality, it’s not always that simple. With everything you have to deal with, sometimes, you will have an inadequate budget. Budgeting is essential because it helps you anticipate these challenges and avoid them in the future.

Difficulty Obtaining Loans or Lines of Credit

One major issue many small businesses face is the inability to make timely payments on accounts payable and receivable due to a lack of funds. That leads to bad credit and jeopardizes the business’ relationship with creditors. Chances are you won’t go very far if you have a bad reputation, affecting future efforts to scale.

When a company is not operating optimally financially, it becomes more difficult for them to obtain loans or lines of credit. This can cause problems down the line when they need funds to further scale their business. It’s crucial to ensure all your debts are paid promptly each month to avoid penalties or late fees that may give you a bad reputation.

Insufficient knowledge about financing options is another challenge many small business owners face. You can overcome that by seeking proper guidance from experts who can help you understand asset-based financing, accounts receivable financing, and trade credit and equipment leasing.

Tax Obligations

Running a small business is hard enough. Why would you make it harder by not paying your taxes? You can get caught up in this challenge if you don’t plan ahead, are unfamiliar with regulations, or just choose not to pay the required amount.

Some entrepreneurs might be tempted to avoid paying their fair share of the tax burden altogether because they think they’ll get away with it. Unfortunately, this will only work for so long before Uncle Sam comes knocking on your door, and the consequences can be severe.

You must understand some basic principles about taxation and incorporate them into your financial management strategy. That will help you manage your tax obligations and help you avoid any legal ramifications.

Key Performance Indicators for Financial Management

Three critical tools measure business growth: a balance sheet, cash flow report, and income statement. These tools are crucial in routine decision-making, risk assessment, and investing.

The Balance Sheet

A balance sheet is a snapshot of your company’s financial health, so understanding how it works will help you know how efficient your business is. It gives you insights into:

• Current assets (what your business owns)

• Liabilities (what it owes)

• Net worth

The balance sheet measures three key parameters of your business:

• Return on assets – this simply measures how well your business converts its assets into profits.

           Return on assets = net income/average value of assets x 100

• Working capital ratio – this measures the liquidity of your business. High liquidity means you can comfortably pay off your short-term liabilities.

          Working capital ratio= current assets/current liabilities

• Working capital turnover – this measures how your business uses capital to generate sales.

        Working capital turnover =net annual sales / average amount of working              capital for the same year

Income Statement

The data used to generate the balance sheet comes from the profit and loss statement, also known as the income statement. This record shows the overall position of the business within a given period. This is what you use to calculate profit margins and estimate the profitability of your business in relation to your goals and industry standards.

Cash Flow Report

Cash flow is the lifeblood of any business, small or big. The cash flow report helps you keep track of what’s coming in and going out, which is a key indicator of your solvency.

Operating cash flow ratio  – net income + non-cash expenses + changes in working capital/current liabilities

A higher cash flow ratio means your business is doing well and can easily cover its liabilities. A low cash flow ratio is bad news and an indication there’s something you need to improve in your business.

Top Small Business Finance Management Tips

Building a small business is hard. It takes guts, it takes work, and it takes money. Maintaining your company’s finances can be daunting in the beginning, but there are some things you can do to make it easier on yourself.

1. Invest in Financial Management Software

Unless you are a trained accountant, keeping track of all the data in your business can be daunting. Good financial management software can reduce these challenges and help you stay on top of your bookkeeping. These tools will help you save time by automating processes, enhancing your record keeping, and improving the accuracy of your reports. You may also integrate this as a part of your business operating system.

2. Pay Yourself

Many small business owners often neglect themselves at the expense of the business. The way they see it, the money they’d use on themselves can serve a better purpose in the business. 

While that may be true to some extent, the truth is that you are the most crucial cog in your operation. That means you must also compensate yourself for the work and time you put into your company. A motivated leader is always an asset.

3. Stick to Your Budget

Tracking your monthly expenses can help you avoid spending pitfalls in the future. The trick is observing patterns and using that to prepare in advance. Although you can’t possibly plan for all eventualities, having a budget will help you identify common challenges and solve them immediately.

4. Maintain Good Credit

Bad credit will stunt your growth and lock you out of great opportunities. One way of avoiding that is paying off your debts promptly and maintaining an impeccable credit card report. 

Tracking your expenses is easier when using a credit card, and you also enjoy other perks like cash-back rewards. Always aim at improving your credit score rating and growing your limits. That will help you secure more financing and help you scale your business faster.

5. Use Loans to Scale

Taking out a loan can be scary when your business is still young. However, loans can be the vehicle you need to scale your business to new heights. The key is understanding your financing options and working with an expert to create a repayment plan. Also, ensure you do not overcommit yourself to loans. Only take what you can afford to pay based on your budget.

6. Stay on top of your taxes

Tax season need not overwhelm you. If you are struggling with your current schedule, take time to review it and create a better strategy. Instead of waiting until the end of the quarter, split the estimated payments and implement a monthly plan. Adding it to other monthly operating expenses will make it easier for you to manage.

7. Plan Ahead

The business landscape changes by the day. That said, it’s better to revise your plan upward than to have none at all. Short-term and long-term financial management plans will help you succeed faster and compete favorably in your industry.

How Financial and Accounting Software Can Enhance Financial Management

A healthy business requires regular monitoring of income and expenses, keeping track of your budget, and ensuring you have enough money to meet all your needs. This can be a difficult task when doing it manually. Financial management solutions are designed to help business owners manage their finances by taking care of the time-consuming tasks of running a company so they can focus on growing their business instead.

These solutions allow for a user-friendly interface with the data automatically updated when changes are made in the system. In addition, these programs also provide ways to automate many daily tasks, such as budgeting and payroll. Some popular examples of financial management solutions include QuickBooks Online and Xero Accounting Software.

Conclusion

Financial management is an essential practice to ensure a stable cash flow. As a small business, it is crucial that you keep your books managed to avoid any financial leaks that can affect your growth. In considering the best approach to financial management for your business, find where the gaps are and where you are particularly challenged, system-wise. Learning these will help you determine your performance indicators. Once you have a clear picture of your finances, you can figure out if you can streamline this process through financial management tools, or possibly through hiring a team.

Larry Vivola is a successful business coach who coaches entrepreneurs anywhere in the world via Zoom. If he’s not coaching he’s making meatballs and entertaining friends and family!

Free Advice Sucks! Invest in a one-time strategy session and pick Larry’s brain to help solve a pressing problem, discuss an idea, or brainstorm how to give your business performance a Turbo Boost!!! In the end your investment will yield you more money, time, and happiness!